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廣告科技 - Ad Footprint

對很多人來說，廣告科技是一個非常抽象的概念，很多人都聽過，可是它究竟在做些什麼，卻又講不出來，畢竟很少有人看到他在網頁上做了些什麼。Ad Footprint是我在公司裡做的產品之一，旨在讓Publisher更了解廣告對自己的網站效能的影響從而找到最佳的設置。也因為這樣，這同樣是一個讓初學者可以簡單的了解廣告科技的一個工具。這篇講的是如何使用，以及可以用這個工具得到什麼資訊。安裝 Ad Footprint是一個Chrome Extension。所以他只能在Chrome上面使用。 1. 安裝連結 2. 在頁面點取安裝 3. 成功後可以在Chrome右上角看到OpenX縮圖 4. 點擊可以可以看到使用說明 5. 點選三個點的Icon -> More Tools -> Developer Tools 6. 點選Ad Footprint的Tab 使用 1. 點擊 Start Evaluation 2. 等一下Ad Footprint 處理資料和網頁 3. 完成！

Ad Tech - Industry Chain

Haver you ever think the ad on the website isn't just simply showing a image? Behind this image, there is profit you can't imagine. You should see a lot of graph like this if you search on the Internet about ad tech industry chain. You probably

廣告科技 - 產業鏈

有沒有想過在網站上看到個廣告不是只有單純地秀出一張圖片這麼簡單？在這小小的廣告匡後隱藏著大到無法想像的利潤。如果你上網查廣告科技產業鏈，你應該會看到類似這樣的圖。你大概看不太懂，我其實也花了一段時間才看懂... 這篇就來淺談一下廣告科技的產業鏈。終端客戶首先，你可以想像兩個人，要放廣告的人(buyer/advertiser)以及要賣廣告位置的人(seller/publiseher) Advertiser可以是廠商比如說Nike, Adidas Publisher就是要買廣告匡(Inventory)的人，比如說CNN, 或是手機遊戲，並不侷限在看得到的，也可以是廣播或是語音(比如說Amazon Alexa) 現在Advertiser想要放廣告，Publisher想要賣他的Inventory，他們要怎麼在這茫茫大網路海中找到對方？這時候就需要一些中間商的幫助。中間商與市場 Advertiserd開始和DSP(Demand Side Platform)接觸，希望可以幫他找到合適的廣告位置。 Publisher開始和SSP(Supply S

Extend Legacy Angularjs with Massive Data

I recently have received an interesting task. To customize some form input/logic for a single customer. While this will require us to modify very core logic, I wonder if it is possible to have a better way to extend this customized input/logic without touching it? Challenge The main

HTTP from beginning to 2.0

HTTP0.9 In 1991, Berners-Lee outlined the motivation for the new protocol. The goal is file transfer functionality, ability to request an index search of a hypertext archive, format negotiation, and an ability to refer the client to another server. It is basically a extremely simple, Telnet-friendly protocol that only

Learning Elixir - Elixir set up with docker tutorial

I just start learning Elixir, a functional language based on Erlang, recently. I usually don't like to install anything I am not familiar because I feel it will make my computer a mass. So, I go to docker again. Noted, this tutorial setup is only for learning and

How to make your chrome extension access webpage?

There's some situation that your chrome extension may need access to webpage. However, chrome doesn't allow extension directly access to webpage. Here I provide two workaround to grant you access to webpage. Knowing what do you need. If you only need access DOM element like width

Linear Taekwondo and circuler Go Ju Ryu Karate

I Just have my Go Ju Ryu Karate training for a month. So I want to compare the difference between Go Ju Ryu Karate and Taekwondo which I have practice for many years. I won't discuss too much their history here, I would focus on the current Taekwondo

Build your Slack bot step by step

When I am searching through tutorial about build slack bot, I found that most of tutorials is not comprehensive. They are always missing some part and it is hard to find the missing puzzle. After few days of exploring, I finally successfully build my slack bot. Here is a brief

Alternative option to host express service - Lambda + Express tutorial

Why serverless? The most common benefit of using serverless is less cost than normal server renting. For example, if I have service that need to use 100 unit resource in weekend and 20 unit resource in week day(different amount user). Normally, I need to rent a server which has

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